ZIONNA HANSON

HEALER & FOUNDER

Zionna Hanson

Zionna Hanson
Healer & Founder

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LV

I help my late 1900's peeps age and feel well. For 25 years I've helped people heal — with my hands as a massage practitioner and energy healer, and at scale as the founder of Barbells for Boobs, where one workout in a parking lot became a global movement that raised over $20 million and impacted more than 100,000 lives.

PUMAReebokCrossFitYETIELEIKOWHOOPCancerCare
(01)

About

In 2009, my 26-year-old best friend found a lump and was told she was too young for a mammogram — come back at 40. She pushed for screening anyway and was diagnosed with breast cancer. So I gathered 60 friends in a parking lot, we did the workout "Grace" — 30 clean & jerks for time — and raised $4,000 for her care. Barbells for Boobs was born.

For 13 years as Founder & CEO, I grew Barbells for Boobs into a global 501(c)(3) redefining the standard of care in breast health — the first nonprofit founded by a woman in the CrossFit space. We impacted over 100,000 lives, raised more than $20 million through community-driven events and partnerships with brands like PUMA, YETI, and ELEIKO, funded 54,000+ screening procedures, and built movement-first survivorship programs reaching women in 8 countries.

Today I've returned to my first calling: State of Zionna, my massage and energy-healing practice. Trained in professional sports massage at Ashmead College in Seattle, I've spent two decades practicing sports rehabilitation, Reiki, and specialized therapy — and I'm currently pioneering an alternative face-lifting technique that promotes natural rejuvenation.

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Work Experience

STATE OF ZIONNA

Huntington Beach, CA

Owner & Massage Therapist

Jul 2000 – Present

BARBELLS FOR BOOBS

Santa Ana, CA

Founder & Chief Executive Officer

Apr 2010 – Apr 2023

NEXT LEVEL PERFORMANCE

Lake Forest, CA

Founder & Owner — CrossFit Affiliate

Est. 2009

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Skills

Nonprofit Leadership, Fundraising & Development ($1.5M annual), Brand Partnerships, Cause Marketing, Community Building, Public Speaking, Event Production.

Sports Massage & Rehabilitation, Reiki & Energy Work, Pregnancy & Chair Massage, Specialized Condition Therapy, Breast Health Education, Olympic Weightlifting.

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Projects

"Grace" — The Workout That Started It All

"Grace" — The Workout That Started It All

What began as 60 friends doing 30 clean & jerks in a parking lot became an annual global fundraiser hosted by thousands of gyms — raising more than $20 million in its first decade.

National Early Detection Program

National Early Detection Program

Built a national program funding breast cancer screening for young and underserved people regardless of age or insurance — over 54,000 procedures funded through breast centers across the country.

RAD — Resources After Diagnosis

RAD — Resources After Diagnosis

A movement-first survivorship program pairing physical activity, community support, and exercise-oncology education — serving nearly 500 women across 8 countries.

PUMA × Barbells for Boobs

PUMA × Barbells for Boobs

A multi-year brand partnership including a 12-piece collaborative apparel collection, with proceeds supporting the RAD program.

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Partners

Movements aren't built alone. Partnerships that carried the mission further:

PUMA

PUMA

Multi-year partner since 2020 — including a 12-piece collaborative collection supporting Resources After Diagnosis.

YETI

YETI

Brand partner backing community-driven fundraising events and campaigns.

ELEIKO

ELEIKO

The barbell maker itself — equipment partnership powering fundraising events in gyms worldwide.

CROSSFIT

CROSSFIT

The community where it all started — thousands of affiliate gyms hosting "Grace" fundraisers worldwide every year.

REEBOK

REEBOK

Early apparel partner amplifying the mission across the functional fitness community.

W

WHOOP

Partnership supporting breast cancer research through wearable health data.

C

CANCERCARE

Partnered to launch a national breast cancer support line staffed by oncology social workers.

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Education

Ashmead College

Professional Sports Massage Therapy.

Sports rehabilitation, traditional therapy, Reiki, chair and pregnancy massage — Seattle, WA.

2000

Long Beach City College

Prerequisites, Dance.

1999 – 2001

Long Island University

Long Island, NY.

(07)

Let's Talk

If you're looking for someone who builds movements with heart, grit, and uncompromising standards — I'm ready to jump in.

hello@example.com
+1 702 555 0123